What is UAPA Act | Unlawful Activities Prevention Act | 2019 Amendment Act

What is UAPA? Is it a modern-day Rowlatt act?

The year was 1919, some local farmers of Punjab had gathered in the Jalliawala Bagh to celebrate the Indian festival of Baisakhi, and peacefully protest the arrest and deportation of two national leaders, Satyapal and Saifuddin Kitchlew. Dr. Satyapal and Saifuddin Kitchlew were two important leaders of congress protesting the passing of the Rowlatt act …

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Winning in the Post pandemic world

Winning in the Post pandemic world.

Are you awaiting for the Post pandemic world? The most troublesome things we are hearing in the on-going crisis or Pandemic : The collapse of customer demand,                                                      Supply chain interruptions,  Unemployment,  Economic recession, and  Increased uncertainty. And like the health and humanitarian sides of the crisis, the business side needs ways to recover. Ad hoc responses …

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The best course to learn digital marketing, for free.

The best course to learn digital marketing, for free.

The year was 1931, the world had just got out of severe depression. Probably the first the world ever saw. The so-called ‘Great Depression’ had devastating effects all over the world. Income, tax revenue, profits, and prices dropped, while international trade fell by more than 50%. Unemployment in the U.S. rose to 23% and in some …

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Role of marketing in Tourism industry

Role of marketing in the Tourism industry

Will digital marketing help revive the tourism industry? Will Hotels, restaurants flourish after the pandemic? We are going to talk about how marketing helps in running the Tourism industry. Did you know about the Calcutta- London-Calcutta bus service ? The bus traveled between the two most important cities in the British empire. According to travel industry …

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psychology behind Marketing

The psychology behind Marketing: Explained

Marketing Psychology is an area of specialization in psychology that uses the principle of psychology in the process of marketing. Before even jumping into tips and tricks of using psychology to market one’s product it is important to understand the two terms that form “marketing psychology”. First of all, psychology is the science of behaviors …

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advertising strategy

Create an advertising strategy for your small business

Advertising refers to a process of buying a space to promote products or services by a business. Advertising may be personal, targeted or general. But in context of digital marketing, advertising is almost always targeted. Advertising strategy refers to the plan to reach targeted customers (new or old) on predetermined platforms for a longer period …

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